Lavasoft and blekko Partner to Provide a Safer, More Secure Search Experience for Ad-Aware Users
blekko’s Search Engine Now Available on World’s Most Trusted Anti-Malware Solution
Lavasoft, the original anti-malware company, today announced a partnership with blekko, the search engine using human curation to eliminate spam from search results, to provide a spam-free search experience for consumers. Under the terms of the agreement, blekko’s search engine will be integrated with the latest version of Lavasoft’s free, award-winning anti-malware software, Ad-Aware, to eliminate spam from search results and provide the highest quality content for users.
The blekko-powered search box will be bundled with Lavasoft’s current Ad-Aware versions and the forthcoming Ad-Aware 10, and will be available in the standalone Ad-Aware Security Toolbar. Additionally, the trusted Lavasoft community will help blekko to edit and maintain security-related slashtags, curating the most relevant malware and spyware search verticals.
“There is a significant increase in the amount of malware, spyware and spam sites that are polluting the Web,” said Rich Skrenta, CEO of blekko. “The combination of blekko’s search engine and Lavasoft’s Ad-Aware solution will allow for a safe, flexible and secure search experience for users.”
Designed for PC users of all skill levels – from novice to expert – Ad-Aware has been downloaded over 400 million times. This acclaimed software package comes complete with everything consumers need to protect their PCs including anti-spyware and anti-virus as part of its extensive anti-malware protection, which constantly monitors the activity on the computer, suspends suspicious files and blocks malicious processes to prevent infection.
“blekko recognizes the critical importance of incorporating security within the search experience, and its impressive track record for providing quality, spam-free search results makes the company an attractive partner, “said Daniel Assouline, CEO of Lavasoft. “Ad-Aware offers the fastest and most reliable antivirus and anti-spyware protection, and the addition of blekko’s search capabilities empowers users with a secure browsing experience.”
blekko was founded in 2007 to pursue innovations that would eliminate spam in search results. The company's investors and strategic partners are Yandex, MLC Private Equity, U.S. Venture Partners, CMEA Capital, PivotNorth Capital, and leading angel investors including Ron Conway, Mike Maples, Jeff Clavier, and Marc Andreessen. blekko has 27 employees, including former Google and Yahoo! Search engineers.
Lavasoft is the original anti-malware company, creating award-winning, free security and privacy software since 1999. Born of the belief that online security should be available to everybody, Lavasoft offers millions of users the maximum protection for their computers and online identities. With more than 400 million downloads, its flagship product Ad-Aware has blocked and removed billions of threats, saving consumers from all forms of attacks and malware – including viruses, spyware, adware, phishing and drive-by downloads.
Whitney Parker, 617-986-5011
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