Equity Crowdfunding: How to Raise $1 Million through an Initial Crowd Offering

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Tuesday, August 21st 2012
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Initial Crowd Offering, Inc. today announced the release of a white paper guide to equity crowdfunding: “How to Raise $1 Million through an Initial Crowd Offering.” This white paper provides insight into equity crowdfunding, the newest capital market in the United States. Readers will learn details regarding the size of the new pool of capital, requirements to participate and access the capital, and proven ways to optimize the probability of successfully achieving funding goals. The guide may be downloaded from http://www.initialcrowdoffering.com.

Houston, Texas (PRWEB) August 21, 2012

Initial Crowd Offering, Inc. today announced the release of a white paper guide to equity crowdfunding: “How to Raise $1 Million through an Initial Crowd Offering.” New laws under the JOBS Act allow small and emerging businesses to raise up to $1,000,000 through an Initial Crowd Offering™ (an “ICO”). An ICO is the IPO for small and emerging businesses, and it is the newest way to invest in and raise capital for emerging small to mid-sized businesses.

For entrepreneurs, this guide provides valuable tips to enhance the probability of successfully completing an ICO. The white paper includes details about the size of the market, requirements to participate, and proven steps to optimize chances of successfully achieving the funding goals of an offering. The guide may be downloaded from http://www.initialcrowdoffering.com.

The ICO platform allows investors to find entrepreneurs who are marketing their business in order to receive investments from “the crowd” - friends, family, contacts, and complete strangers who believe in their idea. Success rates for crowd offerings are generally in the 40% to 50% range, much higher than 5% for Venture Capitalists or 10% for small business loans.

By all accounts there is a gigantic pool of available capital in this new market. Multiple sources report the pool of available capital will exceed $300 billion. This is a game-changer for entrepreneurs, as access to capital is the most significant hurdle to starting and growing an emerging business.

The new market will open when the SEC issues its final rules by December 31, 2012. In the short period of time before then, companies should begin the process of preparing to file an ICO by reading this guide and visiting http://www.initialcrowdoffering.com for more information.

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Crowdfunding Defined:

Crowdfunding is defined as the collective effort by people who network and pool resources to finance projects, businesses and other ventures. Specifically, this involves raising capital by receiving small investments from a large cross-section of people (“the crowd”) in an Internet community.

Crowdfunding is typically conducted via an Internet-based funding portal. The term “crowdfunding” includes and is sometimes referred to as crowd financing, equity crowdfunding, crowdraising, capital crowd sourcing, crowdcapital, and other similar terms.

ICO is implementing equity crowdfunding in the United States pursuant to new laws included in the CROWDFUND Act of 2012 (part of the JOBS Act), which legalized securities-based crowdfunding in our country. These new laws allow small and emerging businesses to raise up to $1 million by offering equity or debt investments to crowd investors.

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About Initial Crowd Offering, Inc.:

An Initial Crowd Offering™ (ICO) is the IPO for small business.

The ICO platform connects investors with small and emerging businesses, allowing direct, real-time investments in exchange for equity ownership through a secure site.

For investors, ICOs are the opportunity to invest, own, and participate in exciting small and emerging businesses. This market was previously restricted to venture capitalists and high net worth individuals. ICO's state-of-the-art technology provides the most transparent environment for investing in small and emerging businesses.

For companies, the ICO platform delivers investors for them to market their business and receive investments from “the crowd” - friends, family, contacts, and complete strangers who believe in the idea.